PROJECT SCOPE:
Art Direction, Branding, Trademark Design, Icon Design, Motion Graphics, Environmental Graphic Design
OBJECTIVE:
Rebrand and promote Alchemy Skateboarding, a 501-c3 non profit organization located in Tacoma, Washington. Alchemy offers youths and novice skaters a safe space to learn how to skateboard and grow; all while promoting community.
APPROACH:
Cleaned up the trademark and rebranded Alchemy to feel more mystic and empowering while still having a clean and upstanding image for Tacoma.
